At Free Country, we believe the great outdoors should be accessible to all. Our mission is to offer high-quality, affordable gear so that everyone can get out there and explore. But we know that’s not possible without also protecting the environment we love.

Did you know that globally, roughly 1 million plastic bottles are purchased every minute, yet only 9% are recycled? Our FreeCycle® collection transforms plastic waste into eco-conscious adventure wear, so you can embrace sustainability without compromising on style.

The FreeCycle® collection features outerwear, activewear and swimwear for men and women. Each garment is powered by REPREVE®, which uses recycled bottles and post-industrial waste to create stylish and eco-friendly garments. Plastic bottles are collected, cleaned and converted into high-quality fibers, which are then spun and air-jet textured into yarn. The result is performance packed fills and fabrics, all applied to our versatile designs that prioritize functionality and comfort.

Just one year after launching the FreeCycle® collection in 2019, we saved approximately one million bottles from landfills. To date, that number is at 70 million!

Our commitment to sustainability extends beyond recycling—we’re also dedicated to incorporating more Earth-friendly materials into our products. Instead of relying on chemical treatments often used by other brands, we use natural fabrics infused with ingredients found in nature, such as jade, coffee and zinc. These innovative materials enhance the functionality of our garments while reducing our environmental footprint.

Our efforts to protect the environment don't stop here. We are dedicated to expanding the use of recycled materials across all our collections. "At Free Country, we take sustainability seriously," says Ira Schwartz, the founder and CEO of Free Country. "The FreeCycle® collection was launched to reduce our carbon footprint, and we're proud to have saved over 70 million plastic bottles from landfills. Our commitment to using eco-conscious materials will continue as we strive to ensure that our customers can look good, feel good and protect the environment all at once.”